Subscribe -- FREE!
* Frugal Fun Tips
* Frugal Marketing Tips
* Positive Power of Principled Profit
( Privacy Policy )

FrugalFun's Press Room

May be reprinted, in whole or in part, as long as the following credit is included in full:

Shel Horowitz offers thousands of frugal fun ideas on the Frugal Fun website, and in his book, The Penny-Pinching Hedonist: How to Live Like Royalty with a Peasant's Pocketbook, available on the site or at 877-FRUGALFUN. Visit http://www.frugalfun.com to sign up for FREE Monthly Frugal Fun Tips.

FrugalFun.com's Pressroom

Frugality and Frugal Fun Story Ideas for Reporters
Testimonials from Press
Media that have Interviewed Shel
Interview Questions For Shel Horowitz
Press Releases and Reprintable Articles
Shel's Book Covers/Head Shot (hosted on our sister site, FrugalMarketing)
Shel Horowitz's Biography
Shel's Other Pressrooms

Frugality and Frugal Fun Story Ideas for Reporters
Note: See the archives of
Shel Horowitz's Monthly Frugal fun Tips for specific ideas on many of these topics. Shel is also happy to be interviewed on any of these areas.

Frugal Travel: free and cheap places to stay... airfares as low as $200 round trip to Europe...driving vacations...

Cheap Holidays: December gift-giving...frugal romance for Valentine's Day...Halloween costumes for $0-$5...cater a holiday party for $1-$2 per guest...

Frugal Dating: indoor dating...outdoor dating...free and cheap entertainment...recreation..."play millionaire"...

Frugal Activities With the Kids: at home....in the community...on the road

International Frugal Fun Day, 1st Saturday every October http://www.frugalfun.com/frugalfundayideas.html

Testimonials from Press

"An incredibly valuable, excitingly innovative, budget friendly, "how-to" guide to living better and spending less."
--Jim Cox, Midwest Book Review

"Suggests that the big events in life need not carry a big price tag."
--Fran Stewart, Cleveland Plain Dealer

"Horowitz...ushers to get into live music events for free, and stays in people's homes as part of a host network when he travels."
--Jo-Ann Johnston, Boston Globe

"Shel enjoys life to its fullest, and has learned how to keep money in his wallet...Shel has a great time as he seeks out ways to live 'on the cheap.'"
--Cynthia Hillson, Thriving on Thrift

"Shel Horowitz offers a smorgasbord of ideas for those who want to live well and spend less. So many excellent ideas flow, one right after another, that readers will find themselves asking, 'Where has this man been all my life?' Mr. Horowitz offers advice that is humorous, witty, and wise regarding everything from dating to mating to children to travel to retirement. Mr. Horowitz's often unconventional advice is for those who want to be forever young without being forever broke."
--Larry Roth, former editor of Living Cheap News and author of three books on cheap living

"Shel Horowitz LIVES his book. He can well be called The Penny-Pinching Hedonist. When he gives advice on "How to live like royalty with a peasant's pocketbook" (the book's subtitle) you can tell he knows what he's talking about, because he shares many personal and interesting examples of how he's done it...
"Part of Shel's advice is to have fun and make a game of finding ways to do it* cheaper. (*It being entertaining, dining, marrying, dating, shopping, gift-giving, traveling, working, playing - you name it.) His book is exemplary of his message here too. His writing style is funny and personable as well as informative. He clearly had fun writing and publishing the book...and--equally clearly--he wants you to have fun reading it. This is not a dreary "how to" manual, yet it does the same job. For all the relaxed tone, The Penny-Pinching Hedonist is well researched. To back up his suggestion about staying in homes instead of hotels when you travel, for example, he provides, in the appendix, a listing of more than 20 home stay, home exchange, and home rental organizations, with full contact information.
"I had a lot of fun reading this book. Moreover, if I follow Shel's example and advice I will tread more lightly on the earth. For instance, I'll buy more things secondhand, frequent farmers' markets, and value the bicycle as a wonderful sightseeing and touring vehicle. If I follow his final advice to invest the savings gained thereby, I can let that money work for me while I play with the income it accrues. Now that's a win-win formula if you ask me!"
--Meredith Hulse, Arising Arts

"A concise guide to cost-effective living. Not just helpful and well written, this is an extremely entertaining book."
--Leann Arendt, Buzz Review

"Horowitz traveled with his wife and young daughter to London, spending $200 apiece for round-trip tickets and $50 for nine nights of lodging. They even qualified for double frequent-flier miles!"
--Ann Kotakowski, Moms Online

"To my delight...most of the topics...are appropriate for those of us with families. Horowitz aspires to have, among other things, gourmet food, nice clothes, great entertainment and frequent travel on a lean budget and he details how he accomplishes those goals. The book includes an extensive section on barter... One of the best things about this book is the travel tips and resources... Full of good ideas delivered in a down-to-earth tone."
--Lisa Reid, Pursestrings.

"Style is warm, informative, clear. It's encompassing."
--Winston Smith, Daily Hampshire Gazette

"Tells thousands of ways to have fun without going broke. Travel, shopping, recreation, entertainment, gourmet eating, children's activities, even romance are all covered in detail."
--Brattleboro Reformer

"Do you have swordfish tastes on a tunafish budget? Well, now you can stretch your dimes to the limit and live like you're throwing your dollars around. Local writer Shel Horowitz's third book on saving money, The Penny-Pinching Hedonist: How to Live Like Royalty with a Peasant's Pocketbook, will show you how to get the most out of your frugality."
--Karen Shoffner, Valley Optimist

"[Horowitz] has built a way of life out of finding ways to get what he wants for next to nothing, if not for free...He's left almost nothing out of lists of suggestions for how to entertain yourself."
--Suzanne Wilson, Hampshire Life

"This book's subtitle says it all: how to live like royalty with a peasant's pocketbook. So often we think that living frugally means deprivation, or going without the fun extras of life. Shel Horowitz dispels that notion within the first few pages of his fun and helpful book, The Penny-Pinching Hedonist.
"Horowitz says, 'I am not wealthy, but I am very happy. I enjoy lots of concerts and plays, have a great deal of fun and creative time with my family, travel frequently, own a home in a downtown location with a view of the woods--which is filled with books, music, fine food, original art, and other pleasures. I even love my job! My family's income is lower than that of most of our friends and acquaintance---but our quality of life seems to be a whole lot better than theirs!'
"If this sounds like a great life, The Penny-Pinching Hedonist could be just the book for you. Discover ways to add simple pleasures and luxuries to an otherwise frugal life. Horowitz offers ideas for quality activities at bargain prices. The book is jam-packed with inexpensive (and often free!) suggestions for fun in every area of life: food, hobbies, entertainment, travel, children, gifts, and more."
--Deborah Taylor-Hough, The Simple Times (Debi is the author of Frozen Assets)

"Perhaps after a lifetime of counting your pennies, you're ready to break out of the frugal rut. Trouble is, your income may not match your inclinations. Grab a copy of Shel Horowitz's The Penny-Pinching Hedonist (Accurate Writing & More, $8.50 eBook), which teaches "how to live like royalty with a peasant's pocketbook." He says it's the only book that shows you how to save money on fun."
--Marcy Barack, ThirdAge.com

Media that have Interviewed Shel

"Shel Horowitz is one of my most dynamic, quick thinking guests, able to seamlessly corroborate and add to contributions of other guests with split second timing."
Marisa D'Vari
Producer/Host, "Building Brand, Buzz, & Business"
Channel 9 TV, Boston, MA

Notes: Shel averages over 50 interviews a year; this is a partial list.
Starred entries ( * ) were 30 minutes or longer, % = repeat appearance.

Radio

  • Syndicated Shows
  • Major and Medium Markets-U.S.
  • Major Markets-International
    Television
    Major Print Media
    Books that Quote or Cite Shel
    Major Online-Only Media
    Teleclasses and Featured Chats


    Radio:

    Sydicated Shows:
    Business of Success Talk Radio (nationwide) *
    Entrepreneur Radio,
    http://www.wsradio.com
    Ask Heloise Radio, http://www.heloise.com *%
    Gary Burbank (WLW, Cincinnati) *
    Adriane Berg's Money Show (Westwood One) *
    Mitch Schlimer, Let's Talk Business (Talk America) *
    Jim Blasingame, Small Business Advocate (Talk America, 4x) *%
    Rhona at Night (Vancouver, BC)
    Moving On with Myrna Lamb (KLOC, Loveland, CO) *
    Dave Scott, LibertyWorks Radio Network
    Rick Barber (KOA, Denver) *
    Mike Schiavo, National Business Talk Radio
    Frank Foster, Wealth of a Different Kind, Talk Radio Network *%
    Jerry Hudson, America Live
    Crosstalk with Dr. Barton Goldsmith (KCLU, Santa Barbara) (NPR affiliate)*

    Major and Medium Markets-U.S.
    KYXY, San Diego (Sonny West & Pat Brown)
    WELI, New Haven (Mike Cella)
    KDJR/HKAD, St. Louis (Monica Adams)
    KODS, Reno (Bill Schultz)
    WHAS, Louisville (Bob Sokoler) *
    WVKS, Toledo (Denny Schaffer and Tricia Courtney)
    WBEV/WTTN, Milwaukee/Madison, WI (Jim Stowell)
    KVEN, Ventura, CA (Barbara Scott)
    WSKS, Syracuse (Linda Ray and Scott McKay)
    WWHT, Syracuse (Mike Van Ness and Trish Paige)
    KVHL Santa Barbara (Marna Davis)
    WMXL, Lexington, KY (Rick O'Shea)
    WBWN, Bloomington, IL (Mike Tyler)
    WYUR, Detroit (Jim Davis)
    KNRX, Oklahoma City (Alan Cross)
    Jim Mackrell Show, Houston *
    WLVJ, W. Palm Beach, FL (Steve Forsythe)
    WKDF, Nashville (Jon Link)
    WAXY, Miami (David Schwartz) *
    KRCH, Rochester, MN (Don Gore and Big Mark Clark)
    WHP, Harrisburg, PA (Steve and Melanie)
    WAEV, Savannah, GA
    WLVQ, Columbus, OH (Wags and Elliott)
    KBOI, Boisie (Drew Harold) %
    KFGO, Fargo (Jack Michaels)
    WWL, New Orleans
    KFMB, San Diego
    WJNX, West Palm Beach (Art Butler)
    Love Life Radio, Honolulu *
    WKBN, Youngstown, OH
    KKFM, Colorado Springs/Denver (Mark Stevens)
    WJR, Detroit (Ken Calvert)
    WWAX, Duluth (Laura Wilde and Jim Young)
    WOND, Atlantic City (Jeff Whitiker)
    KFRU, Columbia, MO (Scott Baker and Simon Roe)
    KSDO, San Diego (Money in the Morning) %
    WGAR, Cleveland (Ken Robinson)
    KFLR, Phoenix (Bruce Thurman)
    The Don and Carla Show %
    Desperately Seeking Cash, Mike Bunge Show, KXEL (Waterloo, IA)
    Carter & Co., WNWS, Jackson, TN *
    George McKenzie Show, KAHL, San Antonio *%

    Major Markets-International
    ICRT, Taipei, Taiwan (David Wang) *
    Mark Green & The Creatures Of The Night (Talksport Network, UK-wide syndicate)
    Voice of America, Europe-wide (Martin Secrest)
    CIOC, Victoria, BC, Canada (Andrew Lindsay)
    CJAD, Montreal (Peter Anthony Holder, Al Gravelle) %
    CIOK, St. John, NB, Canada
    CJVI, Victoria, BC, Canada (Barry Bowman)
    CKGL, Kitchener, ON, Canada (Steve Hodgson)


    Television:

    ABC News (nationally syndicated)
    WHDH Channel 7, Boston (Fox)
    Channel 9, Boston
    Nutmeg TV, Hartford, CT area, The Book Authority (Brian Jud)
    Lower Bucks Cable, Philadelphia area (Mark Drucker) (phoner)
    Northampton Community TV
    Amherst Community TV
    Channel 5, Hadley MA


    Major Print Media:

    New York Times %
    Wall Street Journal
    Reader's Digest
    Chicago Tribune
    NY Daily News
    Cleveland Plain Dealer
    Boston Globe %
    Christian Science Monitor %
    Inc. Magazine %
    Entrepreneur %
    Fortune Small Business %
    Woman's Day %
    Los Angeles Times %
    Working Mother
    Working Woman
    The National Post of Canada
    Ragan Strategic Media/Ragan Report %
    SAM (Sales And Marketing Magazine) %
    Midwest Book Review %
    Redbook
    Atlanta Journal-Constitution
    Bulldog Reporter's Media Relations Insider %
    Hospitality Sales and Marketing
        Association International
    Boston Herald
    San Diego Union-Tribune

    Major Wire Services
    Associated Press (AP)
    United Press International (UPI)


    Books that Quote or Cite Shel:

    Guerrilla Marketing for Writers: 100 Weapons to Help You Sell Your Work
    by Jay Conrad Levinson, et al

    Complete Guide to Internet Publicity: Creating and Launching Successful Online Campaigns
    by Steve O'Keefe

    How To Publish and Promote Online
    by M. J. Rose and Angela Adair-Hoy

    Get Slightly Famous
    by Steven Van Yoder

    Trash-Proof News Releases
    edited by Paul Krupin

    Starting an Online Business for Dummies, Third Edition
    by Greg Holden

    Successful Website Marketing
    by Peggi Ridgway

    The Consultant's Guide to Proposal Writing : How to Satisfy Your Clients and Double Your Income
    by Herman Holtz

    The Self-Publishing Manual: How to Write, Print, and Sell Your Own Book, 14th Edition
    by Dan Poynter

    Successful Nonfiction: Tips and Inspiration for Getting Published
    by Dan Poynter

    Marketing with E mail: A Spam Free Guide to Increasing Sales, Building Loyalty, and Increasing Awareness
    by Shannon Kinnard

    Confessions of Shameless Internet Promoters
    edited by Debbie Allen

    Getting Started in Computer Consulting
    by Peter Meyer

    Beyond the Bookstore
    by Brian Jud

    Publish to Win
    by Jerrold Jenkins and Anne Stanton

    Complete Publishing Resource Manual
    by Linda Abel

    Guerrilla Saving
    by Jay Conrad Levinson and Kathryn Tyler

    The Home Team
    by Scott and Shirley Gregory

    The Simple Life
    Edited by Larry Roth

    Kids and Money
    by Jayne Pearl

    Personal Finance for Seniors
    by the Editors of FC&A Publishing

    PR News' "Lessons Learned from the PR Trenches"

    Branded Customer Service: The New Competitive Edge
    by Janelle Barlow, Paul Stewart

    Small Business Start-Up Guide: Practical Advice on Selecting, Starting & Operating a Small Business
    by Robert Sullivan

    The Complete Idiot's Guide to Beating Debt
    by Steven Strauss, Azriella Jaffe

    Building Buzz
    by Marisa D'Vari

    Advertising Without an Agency Made Easy
    by Kathy Kobliski

    Book Marketing From A-Z
    by Francine Silverman

    The Publishing Game
    by Fern Reiss

    Insider's Guide to Large Quantity Book Sales
    By the Jenkins Group

    Poor Richard's Internet Marketing and Promotions
    by Peter Kent and Tara Calishain

    Everything You Always Wanted to Know About POD
    by John Harnish

    Streetwise Small Business Book of Lists: Hundreds of Lists to Help You Reduce Costs, Increase Revenues, and Boost Your Profits (Adams Streetwise Series)
    by Gene Marks

    The Complete Writer's Journal
    by Carolyn Howard-Johnson; Edited by Pat Avery, Joyce Faulkner and Carolyn Howard-Johnson

    The Great Formula for Creating Maximum Profit With Minimal Effort
    by Mark Joyner

    Publicity for Nonprofits
    by Sandra Beckwith

    Start Your own E-Business (Start Your Own . . .)
    by Robert McGarvey, Melissa Campanelli, and Entrepreneur Press

    Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement (Adams Streetwise Series)
    by Sandra L. Beckwith

    Becoming a Personal Trainer for Dummies
    by Melyssa St. Michael and Linda Formichelli

    Small Business Taxes Made Easy: How to Increase Your Deductions, Reduce What You Owe, and Boost Your Profits
    by Eva Rosenberg

    From Entrepreneur to Infopreneur: Make Money with books, E-Books and Information Products
    by Stephanie Chandler

    The E-Code: 34 Internet Superstars Reveal 44 Ways to Make Money Online Almost Instantly---Using Only Email
    by Joe Vitale and Jo Han Mok

    Getting Rich In Your Underwear: How To Start And Run A Profitable Home-Based Business
    by Peter I. Hupalo

    The New Farmers Market: Farm-Fresh Ideas for Producers, Managers & Communities
    by Vance Corum, Marcie Rosenzweig, and Eric Gibson

    Make Your Business Survive and Thrive!: 100+ Proven Marketing Methods to Help You Beat the Odds and Build a Successful Small or Home-Based Enterprise
    by Priscilla Y. Huff

    fEmpowerment
    by Sandy Shepard

    Create Your Own Luck : 8 Principles of Attracting Good Fortune in Life, Love, and Work
    by Azriela Jaffe

    The Complete Idiot's Guide to Beating Debt, (The Complete Idiot's Guide)
    by Steven D. Strauss, Azriela Jaffe

    A Simple Choice : A Practical Guide to Saving Your Time, Money and Sanity
    by Deborah Taylor-Hough

    Bounce Back From Bankruptcy: A Step-by-Step Guide to Getting Back on Your Financial Feet, Third Edition
    by Paula Langguth Ryan

    The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living
    by Peter Bowerman

    Confessions of Shameless Self-Promoters: Great Marketing Gurus Share Their Innovative, Proven, and Low-Cost Marketing Strategies to Maximize Your Success!
    by Debbie Allen

    Complete Guide to Self Publishing: Everything You Need to Know to Write, Publish, Promote, and Sell Your Own Book (Self-Publishing 4th Edition)
    by Tom Ross and Marilyn Ross

    Public Relations For Dummies (For Dummies)
    by Eric Yaverbaum, Robert W. Bly, Ilise Benun, and Richard Kirshenbaum

    Open Your Heart with Geocaching: Mastering Life Through Love of Exploration (Open Your Heart)
    by Jeannette Cezanne

    Small Store Survival: Success Strategies for Retailers (National Retail Federation)

    Author 101 Bestselling Book Proposals: The Insider's Guide to Selling Your Work (Author 101)
    by Rick Frishman and Robyn Freedman Spizman

    The ABCs of Strategic Communication: Thousands of Terms, Tips and Techniques That Define the Professions
    by M. Larry Litwin, APR

    Modern Day Heroes: In Defense Of America
    by Pete Mitchell, Bill Perkins

    How to Get Happily Published
    by Judith Appelbaum

    Sustaining the Family Business
    by Marshall B. Paisner

    Cycling for Profit: How to Make a Living With Your Bike (Cycling Resources Series)
    by Jim Gregory

    Book Design and Production
    by Pete Masterson

    At Your Command
    by Joe Vitale and Neville Goddard

    Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business
    by Robert W. Bly

    Author 101 Bestselling Nonfiction: The Insider's Guide to Making Reality Sell (Author 101)
    by Rick Frishman, Robyn Freedman Spizman, and Mark Steisel

    The Power of Slow: 101 Ways to Save Time in Our 24/7 World
    by Christine Louise Hohlbaum


    Major Online-Only Media:

    CNN.com *
    Daily Marketing Ace
    MSN %
    AOL's homepage %
    Microsoft bCentral.com %
    BankRate.com
    Monster.com
    Examiner.com
    PromotionWorld.com
    Adventive.com %
    Holt Uncensored
    BookzonePro.com
    Wall Street Journal's StartupJournal.com
    BNET.com
    FastCompany.com
    TriplePundit.com


    Teleclasses and Featured Online Chats:

    Inc Online *%
    AOL's Your Business Lunch *%
    PRLeads.com *%
    Loska.com *%
    Annie Jennings PR *%
    Obvious Expert Teleseminar Series *
    Sharron Senter Teleseminar Series *
    Samizdat.net *
    Debbie Allen's Shameless Self-Promoters
         Teleconference*


    Learn More About Shel's Books

    Grassroots Marketing: Getting Noticed in a Noisy World

    Marketing Without Megabucks: How to Sell Anything on a Shoestring

    The Penny Pinching Hedonist: How to Live Like Royalty with a Peasant's Pocketbook


    Interview Questions For Shel Horowitz
    Shel is the author of The Penny-Pinching Hedonist: How to Live Like Royalty with a Peasant's Pocketbook and four other nonfiction books.

    Feel free to add your own questions to this list.
    1. You see 10 to 20 concerts and plays for free in a typical year? How do you do that?
    2. What are some ways to eat a great restaurant meal for $10 or less?
    3. How can travelers almost eliminate the cost of lodging and, at the same time, learn more about the places they visit?
    4. How did you get your $3000 Persian rug without spending a cent?
    5. What's the best airfare bargain you've ever gotten?
    6. What's your opinion of how credit cards should be used?
    7. Where can you go on a first date without spending money?
    8. How much do you have to spend to have a really nice wedding?
    9. How do you deal with "buy me, buy me" pressure from kids?
    10. How does penny-pinching hedonism fit in with the serious side of the frugality movement?
    11. You created International Frugal Fun Day. Why, how, and when is this holiday celebrated?
    12. How hard is it to start a holiday?
    13. What are you working on these days?
    14. Your e-book is not available in stores. How can people get a copy?
    Note: Shel is also the author of three books on low-cost marketing, and can be interviewed on that topic as well.

    Press Releases and Reprintable Articles

    Greece on $23.85 a Day--A Frugal Fun Postcard

    10 Free/Cheap Ways to Cut Hundreds of Dollars off Your Home Energy Bills

    34 Ways to Slash the Cost of Your Next Vacation

    17 Great Romantic Dates for Penny-Pinchers

    Cheap and Easy Halloween Costumes

    Shel's Other Pressrooms:




      
  • Bookmark Us

    Many of the 1,000+ articles on Frugal Fun and Frugal Marketing have been gathered into magazines. If you'd like to read more great content on these topics, please click on the name of the magazine you'd like to visit.

    Ethics Articles - Down to Business Magazine - Frugal & Fashionable Living Magazine
    Global Travel Review - Global Arts Review - Peace & Politics Magazine
    Frugal Marketing Tips - Frugal Fun Tips - Positive Power of Principled Profit

    Tell a Friend about this great article/site!

    Subscribe--FREE!

    Frugal Fun Tips
    Money-saving tips to help you enjoy more travel, arts & entertainment, dining, and more--and spend less to do it!

    Frugal Marketing Tips
    Be more effective and spend less on marketing. Covers media publicity, copywriting, Internet marketing, speaking, advertising, direct mail, in-person selling, and much more.

    Positive Power of Principled Profit
    Profiles of businesses that are succeeding through high ethics and extraordinary commitment to their customers. Reviews of books on business ethics and customer service.

    Book Marketing Tip of the Month

    Pledge-Signer Pow-wow
    An occasional update (probably two or three times a year) on Shel's campaign to change the world and make future Enron scandals impossible. You must be a pledge-signer in order tor receive this newsletter.

    Our Privacy Policy

    Read Back Issues:
    Frugal Fun Tips
    Frugal Marketing Tips
    Writing Advice
    Positive Power of Principled Profit

    Some of the links on our sites are sponsored ads. This financial support allows us to bring you the consistent high quality of information and constant flow of new content. Please thank our advertisers if you do business with them.